About the Course
What You’ll Learn
- Introduction to UX Research: Understand the role of UX research in the design process and why it’s essential for creating user-centered products.
- User Research Methods: Learn various research techniques such as surveys, interviews, focus groups, and ethnographic studies to gather valuable insights from users.
- Persona Creation & User Journey Mapping: Discover how to create user personas and map out user journeys to better understand your audience and their needs.
- Usability Testing Basics: Learn the fundamentals of usability testing, including how to plan and conduct tests to evaluate the usability of your designs.
- Test Design & Implementation: Master the process of designing usability tests, selecting participants, and using tools to run tests effectively.
- Analyzing & Interpreting Data: Understand how to analyze the results from research and usability tests to make informed design decisions.
- Usability Improvements: Learn how to translate your research and testing findings into actionable insights to improve product usability and overall user experience.
- Reporting & Presenting Findings: Develop skills to present your findings and recommendations clearly to stakeholders, ensuring that user insights drive design decisions.
Requirements
- Computer & Internet Access: A laptop or desktop with a stable internet connection.
- Research & Testing Tools: Familiarity with tools like UserTesting, Lookback, or Optimal Workshop (optional but recommended).
- Basic UX Knowledge: Some understanding of basic UX principles and design (helpful, but not required).
- No Prior Experience Needed: This course is ideal for beginners or those looking to deepen their understanding of UX research and usability testing.